Blog Improvement - Do It Wrong Quickly
Do It Wrong Quickly? That’s what Mike Moran suggests when you don’t get things right the first time. That’s generally not my style, but when it comes to design, I always do it as quickly as possible. I understand that many web designers and especially new designers who release WordPress Themes for free or inexpensively, often spend weeks on their designs, developing wireframes, creating graphics, tweaking pixels and tiny icons, etc., but historically, when I’ve designed, I have become frustrated when I cannot design something I am comfortable with in one day’s time. See my rant on my web design frustrations from January 2006.
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Online Press Conference - Social Media-Style
What would a press conference look like online that embraced social media? After hearing of a fake news conference, I began thinking about “alternatives” to the traditional news conference where a spokesman stands before a press audience who is prepared with disarming questions and critical minds. While the initial thought was to hold the conference in Second Life, there are obstacles to getting the software installed, people flying around or sitting in place, chatting out of turn, and most importantly, the documented scalability issues of having too many people in an area.
Unfortunately, when I began to flesh out the idea for this post, I ran into several issues regarding the temporary nature of a live press conference, where, even when there is video present, that video is not generally seen in its recorded version later, and cannot be commented on by the general public as readily as a recorded video at YouTube. How does one take a medium that keeps everything publicly searchable and available seemingly forever (i.e. the Internet), and make it temporary like a medium where even when content is archived it remains mostly unseen (i.e. Live Television.) YouTube video of a pre-recorded statement would receive comments for an indefinite period of time. This would not be in the same vein as a live press conference, so it is scratched.
Here is the potential model I came up with:
Write a traditional press release and/or invitation to the press that you will be unveiling big news under your Digg username at a specific time and date. This will bring the press to your Digg profile, awaiting your submission. The number of Diggs received is not ultimately important, it is to drive the press and bloggers to the press conference. The dugg page holds a short introduction and an embedded, streaming video of a pre-recorded statement. Comments will not be allowed during the video. Upon driving people to watch the pre-recorded statement, the press would then be directed to a live video cast where corresponding chat would serve as live press questions. And Twitter would serve as the ultimate press response and spin.
How would you model an online press conference?
